Kim, Hyun Jung

Seminar class to introduce recent research trends and major theories in each major major and detailed area of business administration. (Details: Business Analytics).

Learn the types and patterns of management problem resolution based on data analysis.

This course explores management science techniques that can be used to handle data scientifically in decision-making situations arising from various business environments such as marketing and strategy. In particular, we will deal with Conjoint techniques, DEA & SFA, AHP/ANP, probability models of business(Marcov chain, Poisson probability, etc.) and learn how these techniques can be used for data analysis with big data techniques.